Why To Set Up a Pop Up Store
Is it practically possible to reach your audience with 20 stores in one city? The answer can be an, of course, yes, but that will involve grand of dollars every month, full-time employments, various license, fireproofing, and the list goes on. What if the location you chose does not serve you the way as you imagined. All the investment and the lease agreements and advance payments would go in vain. So many businesses in the past had to face the financial crisis because the expected customer footfall did not match the expectations. And now let me put those four magical words in bold letters, “GONE ARE THOSE DAYS.” Source: google.com Why Pop Up Stores are trending? To give you a better picture, let me share a list of Pros & Cons: PROS No long term commitment Small Space-pocket friendly Affordable prime spaces Better attraction due to Glittery looks Less staff requiremen...