Pop-In

With buyers growing unfavourable to buying things or investing their dollars in the long term, the real estate market has seen a rise in super-short-term rentals for everything from commercial spaces to galleries and art museums. At such a time when young adults are searching for increasingly new opportunities, companies have moved their investments from conventional ads to brand engagement activities. Blend that with the changing world of brick-and - mortar retail and the opportunity for experiential retail by emerging internet giants, and you have the ideal climate for a booming pop-up economy. Pop up shop Geneva is a clever and profitable market tactic that serves nearly any form of business. This concept is being experimented by major brands like Facebook, Adidas, Fila, etc., as well as local artists, fashion designers, food makers and many more. If you have something to offer that you think the shoppers are going to find appealing, you should always build a pop concept and giv